ONE TEASPOON AW22/SS22/0TS SHOWINGS
On March 23rd 2022, Portobello PR hosted an intimate preview of One Teaspoon’s upcoming AW22, SS22 and One Teaspoon Sport collections. This event was held to meet the brand’s beautiful CEO, Liz Roberts.
China Heights Gallery which is located in Surry Hills, was transformed into an edgy One Teaspoon inspired showroom. Filled with rustic arm chairs, antique rugs and an eye catching ‘One Teaspoon’ neon sign, the room showcased the one of a kind collection.
One on one sessions were spread across specific time slots to ensure the team were attentive to all guests and that Liz Roberts and Rachael (Head of Design at One Teaspoon) could speak to the collection and inspiration. The day provided an opportunity to discuss potential story leads, opportunities for content creation and build a relationship with key contacts.
A considered list of key digital and print editors, KOLS, influencers, agents and freelance stylists attended on the day, including key media; VOGUE, Yahoo!, Who and Inside Retail.
Our photographer, Scott, was present to capture content on the day, while also having a videographer on site who was shooting BTS content.
Images were sent to the guests, with the One Teaspoon handle for them to share on their socials with results.
At the end of the day, guests were gifted with core styles, while also being able to send through personalised selects for their future gifting with One Teaspoon.